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Distribution / Gowell Industries

From separate chats to one dealer order.

Stock, payment, dispatch and purchase lived in different WhatsApp conversations. One order now carries the information each team needs to move the work forward.

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₹1.5 crore

Reported revenue increase

About 36% in one month

8 → 9.9×

Inventory turns

Reported one-month comparison

One order

Sales through dispatch

Payment checked before the vehicle leaves

01 / THE CHALLENGE

The next step waited for a message.

A dealer asked in one group, stock was typed in another, and sales confirmed the order in the chat. Accounts checked payment elsewhere. Dispatch waited for that check, while purchase used a separate conversation for each supplier. Someone had to read the last message and retype the next one.

02 / WHAT CHANGED

Following the order through the day.

Neuron connected stock, payment and the vehicle to the same dealer order. Sales sees stock, accounts sees payment, dispatch sees the challan, and purchase uses the same stock record.

The payment check, challan and dispatch run as one workflow. The vehicle is approved after payment has been checked, without retyping the approval. The daily rule remains: no dispatch after 3 pm.

The payment check controls the handoff.
  1. 01Order & stock

    Sales confirms

  2. 02Payment checked

    Accounts approves

  3. 03Challan & vehicle

    Dispatch follows

The same dealer order follows the workflow. No dispatch after 3 pm.

03 / THE IMPACT

The commercial result.

The case reports a 36% revenue increase in one month, about ₹1.5 crore, and inventory turns moving from 8 to 9.9. Sales, accounts, dispatch and purchase follow the same dealer order, with the payment check controlling the vehicle approval.

04 / THE FIGURES

How the handoff changed.

Gowell Industries — reported comparison
StepBeforeConnected order
StockTyped in a chatVisible on the order
PaymentSeparate checkChecked before dispatch
Challan and vehicleApproval retypedFollow the payment check
PurchaseChat per supplierUses the same stock record

Gowell Industries, one-month results. The case also reports ₹50 lakh under working capital; its definition is not specified in the report, so it is not presented here as savings or released cash.

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